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Copy to Freedom: The Podcast
Erin Morris
16 episodes
1 week ago
The podcast for coaches, visionaries and dreamers ready to reclaim their freedom, earn more, and live their BIGGEST life through scalable offers. Join Erin, CEO and founder of Erin Morris Co., for fun and actionable conversations about buyer psychology, launch strategies, and what it takes to create connection-first copy that gets BIG results. You’ll get a no-fluff look into the strategies that bring your offers to life, stand out and attract their dream partners. Because when you have words that connect, you have launches that convert.
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Marketing
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All content for Copy to Freedom: The Podcast is the property of Erin Morris and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The podcast for coaches, visionaries and dreamers ready to reclaim their freedom, earn more, and live their BIGGEST life through scalable offers. Join Erin, CEO and founder of Erin Morris Co., for fun and actionable conversations about buyer psychology, launch strategies, and what it takes to create connection-first copy that gets BIG results. You’ll get a no-fluff look into the strategies that bring your offers to life, stand out and attract their dream partners. Because when you have words that connect, you have launches that convert.
Show more...
Marketing
Business
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06. Change Your Life & Your Bank Account: Never Have a Hit-or-Miss Launch Again
Copy to Freedom: The Podcast
29 minutes 39 seconds
10 months ago
06. Change Your Life & Your Bank Account: Never Have a Hit-or-Miss Launch Again

Is 2025 the year you blow up your revenue? The year you finally cross the 6-figure launch milestone? The year you working less & live more? If you said F*ck YES!, then this episode is for you.


6-figure launches don't happen on accident. If you're 1:1 programs are maxed out but your group programs are stuck at 25-50% capacity you're likely making 1 or more of the 5 mistakes we'll be chatting about in this episode.


In this episode of Copy to Freedom, you'll learn how to change your life and your bank account by never having a hit-or-miss launch again. Imagine if every time you launched, you consistently brought in 6-figures or better... That's what you'll learn today.


From messy email strategies to ineffective messaging, I’ll walk you through the exact steps to identify the gaps in your funnel, reverse-engineer your revenue goals, and finally hit that $100K milestone. This isn’t just about numbers—it’s about creating a stress-free, scalable process that supports your freedom-based lifestyle.


What You’ll Learn in This Episode:

  • Why list quality matters more than list size—and how to attract leads who are actually ready to buy.

  • The math behind a $100K launch (hint: it’s not magic—it’s metrics).

  • Why sending more emails during your launch is critical for success.

  • How doing too much is killing your revenue potential—and the one thing to focus on instead.

  • Why bland, generic messaging could be the silent killer of your sales—and how to make your copy pop.


Timestamps:

[00:00] The $100K Launch Myth—Why Winging It Won’t Get You Results

[02:00] Introduction: Why This Episode Will Elevate Your Sales

[07:30] List Quality vs Quantity

[13:15] How to Reverse Engineer Results

[20:45] Are you Sending Enough Emails?

[26:30] Always in Hustle Mode? It’s Probably Because You’re Doing Too Much

[33:10] Is Your Messaging Generic?


Resources and Links Mentioned:

  • Simplified Millions Masterclass – How to reverse-engineer a 6-figure launch and create predictable revenue while working fewer hours. Watch the training here.

  • DM me on Instagram (@erinmorris.co) – Say hi and send me your biggest takeaway from today’s episode.

  • Book a Call to Work With Me – https://erinmorris.co/contact


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If this episode lit a fire under you to take your launches to the next level, I’d love to hear from you! Send me a DM on Instagram with your biggest takeaway, or share this episode with a friend who needs to hear it.

If you’re ready to simplify your business model, optimize your funnel, and finally hit that 6-figure milestone, don’t forget to sign up for my Simplified Millions Masterclass.

Copy to Freedom: The Podcast
The podcast for coaches, visionaries and dreamers ready to reclaim their freedom, earn more, and live their BIGGEST life through scalable offers. Join Erin, CEO and founder of Erin Morris Co., for fun and actionable conversations about buyer psychology, launch strategies, and what it takes to create connection-first copy that gets BIG results. You’ll get a no-fluff look into the strategies that bring your offers to life, stand out and attract their dream partners. Because when you have words that connect, you have launches that convert.