Allie Galloway is a global event leader shaping how major brands show up in culture. As Senior Director of Global Events at Yahoo, she oversees the strategy and execution behind high-impact brand moments—from Cannes Lions to international tentpoles—bringing together storytelling, innovation, and operational precision. With experience across agencies and in-house teams, Allie is known for transforming complex ideas into experiences that resonate, scale, and deliver real business value. This ep...
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Allie Galloway is a global event leader shaping how major brands show up in culture. As Senior Director of Global Events at Yahoo, she oversees the strategy and execution behind high-impact brand moments—from Cannes Lions to international tentpoles—bringing together storytelling, innovation, and operational precision. With experience across agencies and in-house teams, Allie is known for transforming complex ideas into experiences that resonate, scale, and deliver real business value. This ep...
Beyond the Checkbox: Real Talk on Diversity in Experiential Marketing with Marty Tennant
Creating The Perfect Experience
34 minutes
1 year ago
Beyond the Checkbox: Real Talk on Diversity in Experiential Marketing with Marty Tennant
In this episode, Mark speaks with Marty Tennant. Marty is an award-winning sales and marketing veteran with over two decades experience in the wine experience industry. She has been named the portfolio manager of the year and is currently the Experiential Development Manager of Moet Hennessey. This episode we have a Q&A panel discussion with Marty Tennant and Carmen Jones. We discuss: Diversity and Experiential MarketingShare real world experiences. Goal help listeners c...
Creating The Perfect Experience
Allie Galloway is a global event leader shaping how major brands show up in culture. As Senior Director of Global Events at Yahoo, she oversees the strategy and execution behind high-impact brand moments—from Cannes Lions to international tentpoles—bringing together storytelling, innovation, and operational precision. With experience across agencies and in-house teams, Allie is known for transforming complex ideas into experiences that resonate, scale, and deliver real business value. This ep...
