This podcast is for you if you are managing day to day client relationships in a creative agency. The aim of the podcast is to share insights and tips to help you add more value to the client's business, strengthen your relationships with your clients, develop your skills in account management and grow your agency's business.
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This podcast is for you if you are managing day to day client relationships in a creative agency. The aim of the podcast is to share insights and tips to help you add more value to the client's business, strengthen your relationships with your clients, develop your skills in account management and grow your agency's business.
Conversations not presentations - mastering sales, with Blair Enns
Creative Agency Account Manager Podcast
42 minutes
5 months ago
Conversations not presentations - mastering sales, with Blair Enns
Welcome to episode 139.
My guest is Blair Enns - a globally recognised author, speaker and the founder of Win Without Pitching, a sales training company that has transformed how creative professionals position and sell their expertise
Blair is the author of three books;
o The Win Without Pitching Manifesto, a rallying cry for creative agencies to stop giving away their thinking for free.
o Pricing Creativity, a guide to pricing your work based on value, not hours.
o And now, his latest book - The Four Conversations a model for selling expertise
If you’ve ever felt stuck in the sales process, unsure how to talk about money, or like you’re chasing clients instead of leading them - this episode is for you.
You can connect with Blair Enns here:
LinkedIn: https://www.linkedin.com/in/blairenns/
Website: http://www.winwithoutpitching.com/
Books: https://www.amazon.co.uk/Books-Blair-Enns/s?rh=n%3A266239%2Cp_27%3ABlair%2BEnns
Creative Agency Account Manager Podcast
This podcast is for you if you are managing day to day client relationships in a creative agency. The aim of the podcast is to share insights and tips to help you add more value to the client's business, strengthen your relationships with your clients, develop your skills in account management and grow your agency's business.
