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Creative Business Mindset™
Joké Durojaiye
32 episodes
2 weeks ago
Welcome to the Creative Business Mindset podcast, where creativity meets business strategy, and passion turns into profit! Hosted by Joké Durojaiye, a busy mom of three and serial entrepreneur, the podcast delves into the raw realities of building a business and navigating life. I help creative entrepreneurs make money doing what they love—without working around the clock or losing themselves in the process. If you're ready to stop winging it and start building a business that supports your life, not the other way around, you're in the right place. Welcome to Creative Business Mindset. Where creativity meets business strategy and passion turns into profit. I'm Joké Durojaiye: mom of three, serial entrepreneur, and someone who's lived the real, messy middle of building a business. This podcast goes beyond the highlight reel and gets into the honest truths, the fear, fatigue, freedom, and fulfillment that come with growing something real. We’re not chasing overnight success here. We're building sustainable, purpose-driven businesses that actually work for your life. Whether you’re a home stager, designer, or multi-passionate creative, expect clear strategies, candid stories, and practical tools to help you attract high-value clients, earn consistent income, and grow without burnout. Powered by Creative Business Network™ Disclaimer: Creative Business Network™ does not guarantee specific results and is not responsible for any losses from using the information provided. The content reflects the experiences and insights of the host and guests and is not intended as financial, tax, legal, or professional advice. Listeners should conduct their research and consult qualified professionals as needed.
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Entrepreneurship
Arts,
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Welcome to the Creative Business Mindset podcast, where creativity meets business strategy, and passion turns into profit! Hosted by Joké Durojaiye, a busy mom of three and serial entrepreneur, the podcast delves into the raw realities of building a business and navigating life. I help creative entrepreneurs make money doing what they love—without working around the clock or losing themselves in the process. If you're ready to stop winging it and start building a business that supports your life, not the other way around, you're in the right place. Welcome to Creative Business Mindset. Where creativity meets business strategy and passion turns into profit. I'm Joké Durojaiye: mom of three, serial entrepreneur, and someone who's lived the real, messy middle of building a business. This podcast goes beyond the highlight reel and gets into the honest truths, the fear, fatigue, freedom, and fulfillment that come with growing something real. We’re not chasing overnight success here. We're building sustainable, purpose-driven businesses that actually work for your life. Whether you’re a home stager, designer, or multi-passionate creative, expect clear strategies, candid stories, and practical tools to help you attract high-value clients, earn consistent income, and grow without burnout. Powered by Creative Business Network™ Disclaimer: Creative Business Network™ does not guarantee specific results and is not responsible for any losses from using the information provided. The content reflects the experiences and insights of the host and guests and is not intended as financial, tax, legal, or professional advice. Listeners should conduct their research and consult qualified professionals as needed.
Show more...
Entrepreneurship
Arts,
Business,
Design
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Episode 28 Workation - The Rest & Productivity Hack You Didn't Know You Needed
Creative Business Mindset™
10 minutes
3 months ago
Episode 28 Workation - The Rest & Productivity Hack You Didn't Know You Needed

In this episode, I am sharing a powerful shift that transformed how I work and why I work. I call it the Workation—a blend of focused creation and intentional rest that has become a non-negotiable part of my business rhythm.

Born out of the chaos of the pandemic and refined through practice, the Workation started as an escape from distraction and became a strategy for clarity, creativity, and meaningful productivity. I’m pulling back the curtain on how stepping away has helped me build better offers, design new ideas, and come back more aligned every single time.

If you are feeling tired, stuck, or disconnected from your work, this episode is your invitation to pause on purpose and hear what your next level might be saying in the silence.

What You’ll Learn

  • How rest became a core business strategy
  •  Why working more doesn’t always mean doing meaningful work
  •  How to create space for your next big idea without losing momentum
  •  What it means to retreat without guilt and still show up powerfully
  •  How I’ve built new offers and ideas by walking away from the noise
  •  Why burnout doesn’t birth breakthroughs

This Episode is For

  • Creative entrepreneurs and visionaries are feeling stretched thin
  •  Business owners who can’t remember the last time they paused
  •  Anyone who feels guilty resting but craves clarity and inspiration
  •  Leaders building in silence and ready for their next shift
  • Mentioned in This Episode
  • Wander.com and the concept of the digital Workation (not sponsored)
  •  Personal behind-the-scenes of my annual pre-birthday retreat
  •  The mindset shift that changed how I rest and why I create
  •  My upcoming experience to help you build rest into your business model

Take Action

  • Share this episode with a friend who is long overdue for a pause
  •  Think about what a rest-first version of your business could look like
  •  Be honest—when was the last time you were alone with your own thoughts
  •  Stay tuned for something I’m creating to help you design your version of the Workation Life
Creative Business Mindset™
Welcome to the Creative Business Mindset podcast, where creativity meets business strategy, and passion turns into profit! Hosted by Joké Durojaiye, a busy mom of three and serial entrepreneur, the podcast delves into the raw realities of building a business and navigating life. I help creative entrepreneurs make money doing what they love—without working around the clock or losing themselves in the process. If you're ready to stop winging it and start building a business that supports your life, not the other way around, you're in the right place. Welcome to Creative Business Mindset. Where creativity meets business strategy and passion turns into profit. I'm Joké Durojaiye: mom of three, serial entrepreneur, and someone who's lived the real, messy middle of building a business. This podcast goes beyond the highlight reel and gets into the honest truths, the fear, fatigue, freedom, and fulfillment that come with growing something real. We’re not chasing overnight success here. We're building sustainable, purpose-driven businesses that actually work for your life. Whether you’re a home stager, designer, or multi-passionate creative, expect clear strategies, candid stories, and practical tools to help you attract high-value clients, earn consistent income, and grow without burnout. Powered by Creative Business Network™ Disclaimer: Creative Business Network™ does not guarantee specific results and is not responsible for any losses from using the information provided. The content reflects the experiences and insights of the host and guests and is not intended as financial, tax, legal, or professional advice. Listeners should conduct their research and consult qualified professionals as needed.