
Margot Lee is an entrepreneur and digital content creator who started posting to her YouTube channel 13 YEARS ago !! More recently, Margot founded No Particular Order, which is an undated, minimal, prompted journal which is designed to be used (you guessed it!) in no particular order.
Not to spoil how this conversation unfolds, but you’ll find that Margot uses the word ‘lucky’ a few times in our chat, for example she says she was ‘lucky to have her hobby turn into her full time job’ but I think it’s pretty apparent that luck has very little to do with Margot’s success. She is not only strategic about how she shows up online but she also does so in a really genuine way.
On today’s episode we talk about Margot’s early days on YouTube, her journey in journaling and how a series she launched on TikTok in 2020 has evolved into what is No Particular Order today, what it’s like to manufacture a product and build a business where Margot Lee is the founder and for once, not the face, and how she’s approaching partnerships and IRL events in a really interesting way for her brand. We also get into fun things like why the YouTube discovery process is so much more involved than other social platforms, how Margot thinks about bucketing her content and the role that plays in her day-to-day, and also just how she’s approaching life and work at this stage of her journey.
I respect Margot so much and I’m really excited for you to hear our chat. Enjoy!
LINKS--
Margot on IG: https://www.instagram.com/margot.lee/
Margot on YT: https://www.youtube.com/@MargotLee
No Particular Order on IG: https://www.instagram.com/noparticularorder/
Shop Volume 1: https://noparticularorder.co/products/volume1