After recording a personal inquiry that I dropped in my private pod about some annoyances that were popping up for me, I recorded this one too. The idea of pre-selling your work before spending any energy or time on it is symptomatic of our outside-in, external validation and authority seeking society, and it works *IF* success at all cost is your top value and priority, but if that is NOT your top priority it will not be congruent for you, let's talk about it.