In this episode, we'll explore the power of TikTok and how it can be leveraged to build a personal brand that will skyrocket your business. With over a billion plus active users, TikTok has become a social media powerhouse that can help you reach new audiences and boost your online presence.
Today's guest Kelsie (@sociallykels) got her start in the social media industry in 2020 with no prior experience and was able to go from freelancer to owning her own agency. Today she has grown her social media audience from zero to almost 400,000 followers. We're sitting down to chat about how to build an online personal brand that both stands out and propels your business forward.
You'll come away from this episode with a clear understanding of how to build a personal brand on TikTok that will help you achieve your business goals and connect with your audience on a deeper level. Don't miss this exciting episode filled with valuable insights and practical advice!
What You'll Hear:
1:30 How did Kelsie get started on social media?
3:28 Mindset blocks that stop you from starting
5:50 How did Zi get started on social media and overcome imposter syndrome?
9:00 How to decide on what type of content to create?
11:00 Why choose TikTok for personal branding?
12:45 Is TikTok dead in 2023? Is it still worth it to post on TikTok?
14:20 TikTok content trends in 2023 to try out
16:30 How to create an online brand that actually stands out?
19:37 How can founders show up as an expert online?
22:40 How to build strong relationships via TikTok and network online?
25:00 In-person networking tip for introverts
25:56 How to monetize and sell products using TikTok?
How to Find Kelsie:
STAN STORE
Connect with Zi (me!):
INSTAGRAM
LINKEDIN