In April 2020, the American Influencer Council – AIC launched This Is Ramadan, a cultural education initiative to encourage tolerance, build community, debunk media-perpetuated myths, break stereotypes in everyday life, and combat belief-based biases. The program is led by Summer Albarcha, Chair of the AIC Learning & Development Committee and a pioneer of the modest fashion movement. During Ramadan, Summer is taking over the Creators with Influence Podcast to “spotlight GenZ and millennial creators who are using their tech-savviness, entrepreneurial ingenuity, personal style, and diverse culture to reimagine what it means to be a modern Muslim,” she said.

In episode 10, Summer is joined by Alia Kemet, who is the Senior Vice President of Global Creative and Digital Transformation at McCormick & Company. Last year, Alia was named Adweek’s Brand Leader of the Year and was part of the 2021 class of Ad Age’s Leading Women. The two discuss the 22nd Edition of the McCormick Flavor Forecast, McCormick’s first influencer innovation collaboration with Tabitha Brown, Ramadan food traditions, normalizing healthy eating on social media, and more!

The AIC strives to promote inclusion by generating public goodwill for the diverse voices and storytellers that make up the creator economy. Learn more about #ThisIsRamadan and our 2022 collaborators: https://impact.americaninfluencercouncil.com/this-is-ramadan-2022

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