Shaping Product for Enterprise

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Crossing the Enterprise Chasm

Michael Grinich

31 episodes

5 months ago

Crossing the Enterprise Chasm is a podcast on how high-growth startups prepare to build with enterprises and Fortune 500 companies. Each week WorkOS founder Michael Grinich is joined by founders, early-stage team members, and product leaders who lead the charge to go upmarket. In every episode, you'll find tactics, strategies, and actions on how to successfully sell to and serve your crucial early enterprise customers.

Entrepreneurship

Business

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All content for Crossing the Enterprise Chasm is the property of Michael Grinich and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

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Shaping Product for Enterprise

Crossing the Enterprise Chasm

25 minutes

2 years ago

Shaping Product for Enterprise

In this episode, WorkOS CEO Michael Grinich and former GitHub VP of Worldwide Sales Paul St. John cover how the GitHub sales team lead the open source software to enterprise sales. They also talk about how social coding changes workflows for the better, and how a sales team can be instrumental in driving product market fit.