The Importance of Complementing PLG with SLG

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Crossing the Enterprise Chasm

Michael Grinich

31 episodes

5 months ago

Crossing the Enterprise Chasm is a podcast on how high-growth startups prepare to build with enterprises and Fortune 500 companies. Each week WorkOS founder Michael Grinich is joined by founders, early-stage team members, and product leaders who lead the charge to go upmarket. In every episode, you'll find tactics, strategies, and actions on how to successfully sell to and serve your crucial early enterprise customers.

Entrepreneurship

Business

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All content for Crossing the Enterprise Chasm is the property of Michael Grinich and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

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The Importance of Complementing PLG with SLG

Crossing the Enterprise Chasm

24 minutes

1 year ago

The Importance of Complementing PLG with SLG

WorkOS CEO, Michael Grinich, and Timescale CEO, Ajay Kulkarni, dive into Timescale’s own journey to becoming Enterprise Ready. They discuss the limitations of relying solely on PLG and why you must layer in sales, the importance of saying no to certain customer requests, and the risks of relying too heavily on past relevant experiences when hiring.