Wing Firmanperkasa - Managing Brand in Crisis

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Cultural Journal

Anugrah Aditya

15 episodes

6 hours ago

A constant talks on what inside these people minds, what makes them great, awesome, and the driver of this Pop, Commerce and Modern Culture. Let's dig in in to their minds. Let's imagine their vision as they're shaping the culture of today. This is Cultural Journal Cultural Journal is part of Soboyow Media.

Society & Culture

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Society & Culture

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Wing Firmanperkasa - Managing Brand in Crisis

Cultural Journal

52 minutes 26 seconds

5 years ago

Wing Firmanperkasa - Managing Brand in Crisis

Ngobrol santai bareng Wing Firmanperkasa, Former Global Brand Manager dari sebuah perusahaan rokok, dan founder dari @anakbrand_id. Dimasa krisis virus Covid-19 hampir seluruh orang di dunia diminta diam dirumah. Hal ini berdampak langsung terhadap keberlangsungan lifestyle brand terutama di Indonesia. Apa yang sebaiknya brand owner lakukan di masa krisis yang belum pernah terjadi ini. Kita dengerin selengkapnya di Cultural Journal.