Why should social scientists and cultural scholars pay attention to aesthetic medical procedures? In this episode, Alka Menon (Yale University) and Anne-Mette Hermans (Tilburg University) take us beneath the surface of Botox, rhinoplasties, and Brazilian Butt Lifts to reveal what these increasingly normalised procedures can tell us about social inequality today.
With host Sanne Pieters, they explore how doctors and surgeons shape more than just faces. By deciding which appearances are acceptable, these practitioners navigate the boundaries between medicine and aesthetics, morality and beauty, economics and ethics, and in doing so play a key role in (re)defining racial categories and hierarchal beauty ideals. Our guests tackle some seemingly contradictory puzzles with no easy answers. Why do practitioners insist that “true beauty comes from within”? And how should we understand the normalisation of aesthetic procedures when those who undergo them still face persistent stigma?
This episode shows that cosmetic surgery is about much more than just appearance: it holds up a mirror to the social inequalities that exist in society.
Alka V. Menon is an Assistant Professor of Sociology at Yale University. She studies the relationship between medicine, technology, and society, with a focus on race and racism. Her book, Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards shows how forces working at different scales stabilize the continuing use of racial categories in medicine.
Anne-Mette Hermans is an Assistant Professor at Tranzo, Tilburg University in the Netherlands. Her research focuses on (consumerist) notions of malleable bodies and cosmetic procedures in particular. Moreover, she co-established the interdisciplinary Expertisegroep Cosmetische Ingrepen, which executes several research projects related to the cosmetic surgery and beauty industry in the Netherlands.
Sanne Pieters is a PhD Researcher of cultural sociology at KU Leuven in Belgium. Her research interests include the relation between physical beauty and social inequalities, hegemonic and hybrid gender identities and bodywork as pedagogical practice.
Readings:
Hermans, A.-M. (2021). Discourses of perfection: Representing cosmetic procedures and beauty products in UK lifestyle magazines. Routledge. https://doi.org/10.4324/9781003001973
Hermans, A.-M., & Nash, R. (2025). Cosmetic gatekeepers: Negotiations of beauty and (re)shaping bodies by medical aesthetic practitioners. Social Science & Medicine, 380, 118165. https://doi.org/10.1016/j.socscimed.2025.118165
Menon, A. V. (2023). Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards (1st ed). University of California Press.
Menon, A. V. (2017). Reconstructing race and gender in American cosmetic surgery. Ethnic and Racial Studies, 40(4), 597–616. https://doi.org/10.1080/01419870.2016.1206590
Bonell, S., Barlow, F. K., & Griffiths, S. (2021). The cosmetic surgery paradox: Toward a contemporary understanding of cosmetic surgery popularisation and attitudes. Body Image, 38, 230–240. https://doi.org/10.1016/j.bodyim.2021.04.010
Haraway, Donna (1990). "A Cyborg Manifesto: Science, Technology, and Socialist-Feminism in the Late Twentieth Century," in Simians, Cyborgs and Women: The Reinvention of Nature. Routledge.
Podcast editors: Luuc Brans, Sanne Pieters, Kobe De Keere & Geert Veuskens. This podcast is co-financed from the BINQ project, funded by the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme, Grant No. 101052649. Views and opinions expressed are however those of the author(s) and do not necessarily reflect those of the European Union or the European Research Council Executive Agency. This podcast is also kindly supported by the Amsterdam Institute for Social Science Research (AISSR) at the University of Amsterdam.
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Why should social scientists and cultural scholars pay attention to aesthetic medical procedures? In this episode, Alka Menon (Yale University) and Anne-Mette Hermans (Tilburg University) take us beneath the surface of Botox, rhinoplasties, and Brazilian Butt Lifts to reveal what these increasingly normalised procedures can tell us about social inequality today.
With host Sanne Pieters, they explore how doctors and surgeons shape more than just faces. By deciding which appearances are acceptable, these practitioners navigate the boundaries between medicine and aesthetics, morality and beauty, economics and ethics, and in doing so play a key role in (re)defining racial categories and hierarchal beauty ideals. Our guests tackle some seemingly contradictory puzzles with no easy answers. Why do practitioners insist that “true beauty comes from within”? And how should we understand the normalisation of aesthetic procedures when those who undergo them still face persistent stigma?
This episode shows that cosmetic surgery is about much more than just appearance: it holds up a mirror to the social inequalities that exist in society.
Alka V. Menon is an Assistant Professor of Sociology at Yale University. She studies the relationship between medicine, technology, and society, with a focus on race and racism. Her book, Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards shows how forces working at different scales stabilize the continuing use of racial categories in medicine.
Anne-Mette Hermans is an Assistant Professor at Tranzo, Tilburg University in the Netherlands. Her research focuses on (consumerist) notions of malleable bodies and cosmetic procedures in particular. Moreover, she co-established the interdisciplinary Expertisegroep Cosmetische Ingrepen, which executes several research projects related to the cosmetic surgery and beauty industry in the Netherlands.
Sanne Pieters is a PhD Researcher of cultural sociology at KU Leuven in Belgium. Her research interests include the relation between physical beauty and social inequalities, hegemonic and hybrid gender identities and bodywork as pedagogical practice.
Readings:
Hermans, A.-M. (2021). Discourses of perfection: Representing cosmetic procedures and beauty products in UK lifestyle magazines. Routledge. https://doi.org/10.4324/9781003001973
Hermans, A.-M., & Nash, R. (2025). Cosmetic gatekeepers: Negotiations of beauty and (re)shaping bodies by medical aesthetic practitioners. Social Science & Medicine, 380, 118165. https://doi.org/10.1016/j.socscimed.2025.118165
Menon, A. V. (2023). Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards (1st ed). University of California Press.
Menon, A. V. (2017). Reconstructing race and gender in American cosmetic surgery. Ethnic and Racial Studies, 40(4), 597–616. https://doi.org/10.1080/01419870.2016.1206590
Bonell, S., Barlow, F. K., & Griffiths, S. (2021). The cosmetic surgery paradox: Toward a contemporary understanding of cosmetic surgery popularisation and attitudes. Body Image, 38, 230–240. https://doi.org/10.1016/j.bodyim.2021.04.010
Haraway, Donna (1990). "A Cyborg Manifesto: Science, Technology, and Socialist-Feminism in the Late Twentieth Century," in Simians, Cyborgs and Women: The Reinvention of Nature. Routledge.
Podcast editors: Luuc Brans, Sanne Pieters, Kobe De Keere & Geert Veuskens. This podcast is co-financed from the BINQ project, funded by the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme, Grant No. 101052649. Views and opinions expressed are however those of the author(s) and do not necessarily reflect those of the European Union or the European Research Council Executive Agency. This podcast is also kindly supported by the Amsterdam Institute for Social Science Research (AISSR) at the University of Amsterdam.
Gender as Battlefield: Far-Right Movements, Femonationalism and Replacement Ideology
Culture & Inequality Podcast
52 minutes 37 seconds
4 months ago
Gender as Battlefield: Far-Right Movements, Femonationalism and Replacement Ideology
In this episode, we take on big questions about gender and far-right politics with Sarah Bracke and Charléne Calderaro, two scholars who arrived at the topic of gender and the far right through distinct yet overlapping research paths: one through replacement ideology and the systematic problematization of Islam and Muslims in contemporary Europe, the other through the study of racialized street harassment in France and the UK.
With host Norah Schulten, they unpack the central role of gender in far-right movements and explore how feminist ideas are co-opted and reframed to reinforce normative gender roles, entrench binaries, racialize sexism and sustain racial hierarchies.
Dr. Charlène Calderaro is a Postdoctoral Researcher and Lecturer at the Centre for Gender Studies at the University of Lausanne. Her PhD focused on the criminalisation of street harassment in France and the UK, and the way in which far-right activists appropriated this cause, which was initially championed by feminists.
Prof. Sarah Bracke is Professor of Sociology of Gender and Sexuality at the University of Amsterdam. She is the Principal Investigator of the research project EnGendering Europe's 'Muslim Question' funded by the NWO Talent scheme Vici grant (2018-2024) and a partner in the collaborate Erasmus+ funded project ReVisualize: Muslim Women's Empowerment.
Dr. Norah Schulten is the host of this episode and is a postdoctoral researcher at the University of Amsterdam's AISSR. She is part of The Politics of Diversity Group that studies real-world questions on political representation and power, struggles for equality, backlash, oppression and policies.
Works discussed this episode and further reading:
• Bracke, S., & Hernández Aguilar, L.M. (Eds.). (2023). The Politics of Replacement: Demographic Fears, Conspiracy Theories, and Race Wars Routledge. https://doi.org/10.4324/9781003305927
• Bracke, S. (2024). “A Victory for White Life”: Reproduction, Replacement, and a Handmaid’s Tale. In S. Bracke, & L. M. Hernández Aguilar (Eds.), The Politics of Replacement: Demographic Fears, Conspiracy Theories, and Race Wars Routledge. https://doi.org/10.4324/9781003305927-22
• Weinbaum, A. E. (2004). Wayward Reproductions: Genealogies of Race and Nation in Transatlantic Modern Thought. Duke University Press. https://doi.org/10.1215/9780822385820
• Calderaro, C. (2025). Beyond Instrumentalization: Far-Right Women’s Appropriation of Feminism in France. Politics & Gender, 1–29. Doi:10.1017/S1743923X2500003
• Calderaro, C. (2023). The racialisation of sexism: how race frames shape anti-street harassment policies in Britain and France. Policy & Politics, 51(3), 413-438. https://doi.org/10.1332/030557321X16832763188290
• Scrinzi, F. (2023). The Racialization of Sexism: Men, Women and Gender in the Populist Radical Right Routledge. https://doi.org/10.4324/9781315112831
- Blee, K. M. (1996). BECOMING A RACIST: Women in Contemporary Ku Klux Klan and Neo-Nazi Groups. Gender & Society, 10(6), 680-702. https://doi.org/10.1177/089124396010006002
• Blee, K. (2020). Where Do We Go from Here? Positioning Gender in Studies of the Far Right. Politics, Religion & Ideology, 21(4), 416–431. https://doi.org/10.1080/21567689.2020.1851870
Podcast editors: Sanne Pieters, Luuc Brans, Kobe De Keere & Geert Veuskens
This podcast is co-financed from the BINQ project, funded by the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme, Grant No. 101052649. Views and opinions expressed are however those of the author(s) and do not necessarily reflect those of the European Union or the European Research Council Executive Agency. Neither the European Union nor the granting authority can be held responsible for them.
This podcast is also kindly supported by the Amsterdam Institute for Social Science Research (AISSR) at the University of Amsterdam.
Culture & Inequality Podcast
Why should social scientists and cultural scholars pay attention to aesthetic medical procedures? In this episode, Alka Menon (Yale University) and Anne-Mette Hermans (Tilburg University) take us beneath the surface of Botox, rhinoplasties, and Brazilian Butt Lifts to reveal what these increasingly normalised procedures can tell us about social inequality today.
With host Sanne Pieters, they explore how doctors and surgeons shape more than just faces. By deciding which appearances are acceptable, these practitioners navigate the boundaries between medicine and aesthetics, morality and beauty, economics and ethics, and in doing so play a key role in (re)defining racial categories and hierarchal beauty ideals. Our guests tackle some seemingly contradictory puzzles with no easy answers. Why do practitioners insist that “true beauty comes from within”? And how should we understand the normalisation of aesthetic procedures when those who undergo them still face persistent stigma?
This episode shows that cosmetic surgery is about much more than just appearance: it holds up a mirror to the social inequalities that exist in society.
Alka V. Menon is an Assistant Professor of Sociology at Yale University. She studies the relationship between medicine, technology, and society, with a focus on race and racism. Her book, Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards shows how forces working at different scales stabilize the continuing use of racial categories in medicine.
Anne-Mette Hermans is an Assistant Professor at Tranzo, Tilburg University in the Netherlands. Her research focuses on (consumerist) notions of malleable bodies and cosmetic procedures in particular. Moreover, she co-established the interdisciplinary Expertisegroep Cosmetische Ingrepen, which executes several research projects related to the cosmetic surgery and beauty industry in the Netherlands.
Sanne Pieters is a PhD Researcher of cultural sociology at KU Leuven in Belgium. Her research interests include the relation between physical beauty and social inequalities, hegemonic and hybrid gender identities and bodywork as pedagogical practice.
Readings:
Hermans, A.-M. (2021). Discourses of perfection: Representing cosmetic procedures and beauty products in UK lifestyle magazines. Routledge. https://doi.org/10.4324/9781003001973
Hermans, A.-M., & Nash, R. (2025). Cosmetic gatekeepers: Negotiations of beauty and (re)shaping bodies by medical aesthetic practitioners. Social Science & Medicine, 380, 118165. https://doi.org/10.1016/j.socscimed.2025.118165
Menon, A. V. (2023). Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards (1st ed). University of California Press.
Menon, A. V. (2017). Reconstructing race and gender in American cosmetic surgery. Ethnic and Racial Studies, 40(4), 597–616. https://doi.org/10.1080/01419870.2016.1206590
Bonell, S., Barlow, F. K., & Griffiths, S. (2021). The cosmetic surgery paradox: Toward a contemporary understanding of cosmetic surgery popularisation and attitudes. Body Image, 38, 230–240. https://doi.org/10.1016/j.bodyim.2021.04.010
Haraway, Donna (1990). "A Cyborg Manifesto: Science, Technology, and Socialist-Feminism in the Late Twentieth Century," in Simians, Cyborgs and Women: The Reinvention of Nature. Routledge.
Podcast editors: Luuc Brans, Sanne Pieters, Kobe De Keere & Geert Veuskens. This podcast is co-financed from the BINQ project, funded by the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme, Grant No. 101052649. Views and opinions expressed are however those of the author(s) and do not necessarily reflect those of the European Union or the European Research Council Executive Agency. This podcast is also kindly supported by the Amsterdam Institute for Social Science Research (AISSR) at the University of Amsterdam.
