Send us a text Cut The Tie Podcast with Nate Woodbury What happens when you stop chasing vanity metrics and start answering the exact questions your future clients type into Google, YouTube, and ChatGPT? In this episode of Cut The Tie, Thomas Helfrich talks with Nate Woodbury, a YouTube strategist and longtime entrepreneur who helps experts turn niche answers into qualified inbound demand. Nate explains his Leaf Strategy, why most B2B creators need a focused channel with clear intent, and how...
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Send us a text Cut The Tie Podcast with Nate Woodbury What happens when you stop chasing vanity metrics and start answering the exact questions your future clients type into Google, YouTube, and ChatGPT? In this episode of Cut The Tie, Thomas Helfrich talks with Nate Woodbury, a YouTube strategist and longtime entrepreneur who helps experts turn niche answers into qualified inbound demand. Nate explains his Leaf Strategy, why most B2B creators need a focused channel with clear intent, and how...
“Your Brand is the Customer-Facing Side of Your Business Strategy”—Jason Vana on What Branding Really Means
Cut The Tie | Own Your Success
51 minutes
3 weeks ago
“Your Brand is the Customer-Facing Side of Your Business Strategy”—Jason Vana on What Branding Really Means
Send us a text Cut The Tie Podcast with Jason Vana Most business owners think branding is about colors, fonts, and logos—but that’s only the surface. In this episode of Cut The Tie, host Thomas Helfrich sits down with Jason Vana, founder and CEO of Shft Agency, to uncover what brand strategy really means—and why most companies get it wrong. Jason shares how a side hustle turned into a thriving agency, what it means to truly understand your ideal customer, and how cutting the wrong assumptions...
Cut The Tie | Own Your Success
Send us a text Cut The Tie Podcast with Nate Woodbury What happens when you stop chasing vanity metrics and start answering the exact questions your future clients type into Google, YouTube, and ChatGPT? In this episode of Cut The Tie, Thomas Helfrich talks with Nate Woodbury, a YouTube strategist and longtime entrepreneur who helps experts turn niche answers into qualified inbound demand. Nate explains his Leaf Strategy, why most B2B creators need a focused channel with clear intent, and how...
