In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
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In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
Charleston Shoe Company founder talks customer engagement
CX Innovators
22 minutes
1 year ago
Charleston Shoe Company founder talks customer engagement
Neely Woodson Powell knows shoes and she knows how important it is to engage with customers to get customers to slip their feet into her iconic shoe wear. In this latest episode of the CX Innovator podcast, produced by Networld Media Group, Powell shares with RetailCustomerExperience.com editor Judy Mottl how customer engagement, and providing 'shoe joy,' has driven success for her national brand of versatile and fashionable footwear. Powell also shares how she hurdled challenges, including C...
CX Innovators
In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
