In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
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In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
Ex Macys EVP talks retail trends, value of sustainability
CX Innovators
14 minutes
1 year ago
Ex Macys EVP talks retail trends, value of sustainability
In the latest episode of the CX Innovators podcast, Mike Robinson, head of retail solutions and a founding member of The Eighth Notch, Inc., board executive at Vista Outdoor and former EVP of Macys.com shares insight with RetailCustomerExperience.com editor Judy Mottl on the value of sustainability strategy and consumer trends in retail. The Eighth Notch is a technology platform focused on sustainable last-mile deliveries and founded by Jamie Sapp.
CX Innovators
In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
