In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
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In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
San Jose Sharks CX leader talks strategy, shares insights
CX Innovators
18 minutes
1 year ago
San Jose Sharks CX leader talks strategy, shares insights
In the latest episode of the CX Innovators podcast, Stacy McGranor, director of CX strategy for Sharks Sports & Entertainment, shares insight with RetailCustomerExperience.com editor Judy Mottl on how the company, whose portfolio of brands includes the NHL team San Jose Sharks, approaches customer experience and why the guest is always top of mind. Sharks Sports & Entertainment's portfolio also includes the SanJose Barracuda of the American Hockey League, the Sharks Ice Family of Ri...
CX Innovators
In this episode of the CX Innovators podcast, Len Covello, CTO at Engage People, shares expert insights why no retailer today can get away without having a loyalty program and what a successful loyalty program should provide to shoppers. Consumers are participating in 17.4 loyalty programs on average, and program members want more ways to earn rewards and more ways to redeem rewards and more than half, 76%, want transactional rewards such as discounts and cashback options, according to an Ant...
