AI fortifies cybersecurity but it also strengthens cyberthreats. How can your company tackle this double-edged dilemma? We’re asking our guest, Rob Lee, Chief of Research at the SANS Institute, the go-to leader in cybersecurity training.With more than 20 years of experience in digital forensics and incident response, Rob is dubbed “The Godfather of DFIR.” He’s also the co-author of the must-read book, Know Your Enemy.Get ready to learn about … 🎓👨💻 The critical expertise gap in AI that c...
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AI fortifies cybersecurity but it also strengthens cyberthreats. How can your company tackle this double-edged dilemma? We’re asking our guest, Rob Lee, Chief of Research at the SANS Institute, the go-to leader in cybersecurity training.With more than 20 years of experience in digital forensics and incident response, Rob is dubbed “The Godfather of DFIR.” He’s also the co-author of the must-read book, Know Your Enemy.Get ready to learn about … 🎓👨💻 The critical expertise gap in AI that c...
Episode 53: The New Rules of Marketing – How Cybersecurity Partners Can Adapt & Win
Cybersecurity Simplified
30 minutes
1 year ago
Episode 53: The New Rules of Marketing – How Cybersecurity Partners Can Adapt & Win
The rules of B2B marketing have changed—traditional plays won’t cut it anymore. From AI content overload to dark social, five major disruptors are shaking up the game. Khali Henderson, Chief Content Officer at BuzzTheory, breaks down the new playing field and how cybersecurity partners can bring their A game. Tune in for winning cybersecurity marketing strategies that will keep you ahead of the competition.Interested in more cybersecurity marketing strategies, watch: https://youtu.be/9P...
Cybersecurity Simplified
AI fortifies cybersecurity but it also strengthens cyberthreats. How can your company tackle this double-edged dilemma? We’re asking our guest, Rob Lee, Chief of Research at the SANS Institute, the go-to leader in cybersecurity training.With more than 20 years of experience in digital forensics and incident response, Rob is dubbed “The Godfather of DFIR.” He’s also the co-author of the must-read book, Know Your Enemy.Get ready to learn about … 🎓👨💻 The critical expertise gap in AI that c...
