Monitoring is not enough | Maithilee Nargundkar

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Dance Battle: The Competitive Intelligence Podcast

Alex McDonnell

11 episodes

6 months ago

Learning the craft of competitive intelligence and strategy in B2B SaaS, with the best minds in the profession.

Marketing

Business

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Learning the craft of competitive intelligence and strategy in B2B SaaS, with the best minds in the profession.

Marketing

Business

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Monitoring is not enough | Maithilee Nargundkar

Dance Battle: The Competitive Intelligence Podcast

28 minutes

5 years ago

Monitoring is not enough | Maithilee Nargundkar

Maithilee Nargundkar is shaping market insights that help Wiley Publications make sense of its rapidly changing industry. She'll school on why "monitoring" is an outdated approach to CI.