
📢 AI is more than GenAI—and sustainable success depends on governance, teamwork, and evolution, not disruption.
In this episode of Data Faces, David Sweenor sits down with Thomas Been, CMO at Domino Data Lab, to unpack how enterprises can move beyond hype and build real, lasting value with AI. From governance frameworks to the human factor, Thomas shares practical insights that every technology and business leader should hear.
🔍 Key Takeaways:
1- Why 95% of GenAI projects fail—and what successful enterprises do differently
2- How to balance experimentation with governance to accelerate adoption
3- Why teamwork and culture drive AI success more than technology alone
4- The spectrum of AI: why GenAI is only part of the picture
5- How leaders can prepare for continuous evolution instead of chasing disruption
⏳ Timestamps for Easy Navigation:
00:00 – Welcome & Guest Intro (Thomas Been, CMO, Domino Data Lab)
01:05 – Thomas’s career journey & mission at Domino
03:00 – The GenAI hype cycle: why most projects fail
06:44 – AI vs. GenAI: spectrum, not a silver bullet
10:39 – Evolution vs. disruption in enterprise AI
14:17 – Rethinking governance: from compliance to value driver
18:59 – Global perspectives on AI governance
23:03 – What separates successful AI projects from failures
27:41 – How AI is transforming marketing & marketing teams
32:55 – The impact of AI on early-career professionals
35:43 – Advice for business leaders on future-proofing AI strategy
37:54 – Where to learn more about Domino Data Lab
đź“© More insights & resources:
👉 Read the blog: https://prompts.tinytechguides.com/p/the-11-month-ai-validation-trap-thats🔗 Connect with Thomas Been:💼 LinkedIn: https://www.linkedin.com/in/tbeen/🌎 Website: https://domino.ai
đź’¬ What do you think? How is your company approaching AI governance and teamwork? Share in the comments!
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