
📢 Is AI just a tool—or a mirror forcing us to rethink how we lead, decide, and communicate?
In this episode, Judit Szabo, Global Head of Demand Generation and Operations at Endava, shares how AI is not just changing workflows—it’s reshaping the human side of business.
From marketing operations to leadership mindset, Judit dives into how AI is pushing B2B organizations to confront assumptions, strengthen critical thinking, and rediscover what makes us uniquely human.
🔍 Key Takeaways:
1– Why AI is a wake-up call for leadership and decision-making
2– The human skills becoming more valuable in an AI-driven world
3– How demand gen and marketing ops must evolve with intelligent automation
4– Where AI falls short—and why human context still matters
5– How to lead AI adoption without fear or over-reliance
⏳ Timestamps for Easy Navigation:
00:00 – Intro & welcome
01:25 – Why AI is more than just a productivity tool
06:40 – Redefining demand generation in the AI era
12:10 – The new value of human judgment and soft skills
19:30 – How AI changes the role of operations leaders
27:45 – Leading teams through transformation
34:00 – Final thoughts and where to go from here
📩 More insights & resources:
👉 [Blog post or resource link here]
🔗 Connect with Judit Szabo:
💼 LinkedIn: https://www.linkedin.com/in/juditszabocloud/
🌎 Website: https://www.endava.com
💬 What do you think? Drop your thoughts in the comments!
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