What do you say when everything’s going wrong — and how do you say it without sounding like a corporate robot? In this episode of Dear Comms…, Imogen and Amanda dig into the language of crisis. From holding statements and empathy to legal sign-off and tone, they explore what makes a message land when the pressure’s on. Expect practical frameworks (the four Cs: concern, control, clarity, commitment), a few “please never say this” examples, and a reminder that silence and legalese can do more d...
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What do you say when everything’s going wrong — and how do you say it without sounding like a corporate robot? In this episode of Dear Comms…, Imogen and Amanda dig into the language of crisis. From holding statements and empathy to legal sign-off and tone, they explore what makes a message land when the pressure’s on. Expect practical frameworks (the four Cs: concern, control, clarity, commitment), a few “please never say this” examples, and a reminder that silence and legalese can do more d...
S4E5: Good job, bad press: would you work for a controversial company?
Dear comms...
15 minutes
4 months ago
S4E5: Good job, bad press: would you work for a controversial company?
Working for a company with a difficult reputation (or thinking about it)? You’re not alone. In this episode, Imogen and Amanda dig into the reality of saying yes to jobs in industries like pharma, tobacco, military, or alcohol. They talk ethics, opportunity, and how to know if it’s worth the trade-offs. They share personal stories, practical questions to ask before you accept, and advice for when you know it’s time to move on. Whether you’re considering a leap or looking for a gut...
Dear comms...
What do you say when everything’s going wrong — and how do you say it without sounding like a corporate robot? In this episode of Dear Comms…, Imogen and Amanda dig into the language of crisis. From holding statements and empathy to legal sign-off and tone, they explore what makes a message land when the pressure’s on. Expect practical frameworks (the four Cs: concern, control, clarity, commitment), a few “please never say this” examples, and a reminder that silence and legalese can do more d...