What do you say when everything’s going wrong — and how do you say it without sounding like a corporate robot? In this episode of Dear Comms…, Imogen and Amanda dig into the language of crisis. From holding statements and empathy to legal sign-off and tone, they explore what makes a message land when the pressure’s on. Expect practical frameworks (the four Cs: concern, control, clarity, commitment), a few “please never say this” examples, and a reminder that silence and legalese can do more d...
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What do you say when everything’s going wrong — and how do you say it without sounding like a corporate robot? In this episode of Dear Comms…, Imogen and Amanda dig into the language of crisis. From holding statements and empathy to legal sign-off and tone, they explore what makes a message land when the pressure’s on. Expect practical frameworks (the four Cs: concern, control, clarity, commitment), a few “please never say this” examples, and a reminder that silence and legalese can do more d...
Now that you've got that Cliff Richard classic in your brain... The TL;DL (too long; didn't listen) is that we're taking some holiday time. But this short announcement also contains some tantalizing teasers as to some upcoming episodes of Dear Comms... Imogen Hitchcock and Amanda Pierce have a clear purpose: creating communications (and communicators) that spark action, drive growth, and build lasting influence. Between them, there’s not a question or crisis they haven’t faced. From the ...
Dear comms...
What do you say when everything’s going wrong — and how do you say it without sounding like a corporate robot? In this episode of Dear Comms…, Imogen and Amanda dig into the language of crisis. From holding statements and empathy to legal sign-off and tone, they explore what makes a message land when the pressure’s on. Expect practical frameworks (the four Cs: concern, control, clarity, commitment), a few “please never say this” examples, and a reminder that silence and legalese can do more d...
