In this episode, Bianca Barratt, journalist and founder of The Scoop, joins the conversation to demystify the world of PR for artists and creatives. Together, we explore how to grow your creative work beyond social media by leveraging the power of storytelling and building genuine relationships with the media. Bianca shares her journey from writing and editing to launching The Scoop, along with practical advice on crafting compelling pitches, overcoming the fear of visibility, and taking the first steps toward getting your work featured. If you’re ready to expand your reach without burning out, this episode is full of grounded, actionable insights to help you share your art with confidence.
About Bianca
Bianca Barratt (she/her) is a Forbes Senior Contributor and writes features for titles including Vogue, The Sunday Times, Refinery29 and the BBC and has appeared as an expert commentator on live television segments such as Sky News. In 2022 she also founded The Scoop, a digital learning platform dedicated to demystifying media outreach from media insiders' point of view and teaching founders/ businesses how to do media outreach that actually works so that they can increase their visibility, grow their business and make more impact - all without costly PR retainer fees.
About me
Pascale Côté is a creativity guide, artist, and writer who helps creatives meet, understand, and express themselves by guiding them to work *with* their (creative, complex, unconventional) nature instead of against it. She helps artists, visionaries, disruptors and earth stewards break free from the vortex of overthinking and move forward with their bold, rebellious ideas. Her work challenges conventional norms, inviting creatives to explore what’s possible when they release outdated narratives and embrace their true, authentic expression. Pascale believes that art is a powerful vehicle for both individual and collective change when it’s grounded in truth—created outside the rigid systems that stifle our creative spirit.
About the podcast
Creative minds are the architects of a new world, and their art holds the keys to reimagining our reality. The challenge is, creative minds often spend just as much time crafting self-limiting narratives as they do creating their art. Dear Creative Mind is a space for creative liberation—a pathway out of the cycle of overthinking, burnout, and stagnation. This podcast is for artists & creative entrepreneurs where Pascale, creativity guide, shares grounding meditations, gentle coaching guidance and heartfelt conversations with inspiring artists. The podcast explores the real challenges that come with being creative—overthinking, self-doubt, burnout—and how to navigate them while staying true to our vision.
Get support for your creative mind
A special thank you to Alexandra Moreno for the original music of the podcast.