Dear Strategy 148: Industries, Markets, and the Evolution of PESTEL

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Dear Strategy

Bob Caporale | Strategy Generation Company

148 episodes

1 week ago

Join us as the founder of Strategy Generation Company, Bob Caporale, answers questions and shares stories about strategic tools, terminology, best practices, and more! Designed for product managers and business leaders from companies large and small.

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Dear Strategy 148: Industries, Markets, and the Evolution of PESTEL

Dear Strategy

17 minutes 12 seconds

1 year ago

Dear Strategy 148: Industries, Markets, and the Evolution of PESTEL

On this episode of Dear Strategy, Bob talks about the definition of an "industry" vs. a "market" and discusses how you can evolve a PESTEL analysis to be more focused on the trends that affect the industry that your company is a part of.

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