If you want to fully decode Taylor’s new album dropping October 3, you’ll need to understand the 2 types of irony Taylor, Max Martin, and Shellback use in songs like “Shake It Off.” That #1 hit seems like a basic bop, but it’s not. Joe and Toni reveal how Taylor and her co-writers convey their true meaning by combining the first kind of irony—"when you mean what you say, but you don't say what you mean”—with the second kind, which is irony of fate, also known as poetic justice or karma. As Swift herself has said, “karma is real.”