Numbers tell a story, if you know how to read them.

On this episode of Deconstructing Data, we’re joined by Laura Forester, an award-winning marketer and strategist who blends data with storytelling to create meaningful brand connections. As Director of US Brand Strategy at Gravity Global, Laura is passionate about human-centered design and turning insights into action.

We’ll explore:

1. Data and Storytelling: A Powerful Marketing Duo

2. The Divine in Data: Finding the Narrative

3. DRIP in Marketing: Data-Rich, Insight-Poor

4. Tech Stack

If you want to turn raw data into compelling stories that resonate, this is the episode for you.