When trying to get a message across, knowing your audience is key. You may have the perfect message for the recipient however, when it's not package correctly or placed in the right context, it can cause a damaging effect rather than a beneficial one. 

Audiences can also differ based on several factors: age, sex, hobbies/interests, experiences, nationality, etc. DeenFellas dives into this topic since it is vital when communicating ideas, feelings and a certain point of view of a topic to our peers.