In this episode, Alan—an experienced CMO, P&L General Manager, and founder of Demand Revenue—shares practical insights on go-to-market strategy, private equity growth, and the evolving role of CMOs in an AI-driven world. With experience coaching over 100 CMOs and supporting multiple PE-backed companies as an interim and fractional CMO, Allan breaks down what really drives customer-led growth, value creation, and alignment across marketing, sales, and revenue teams. Topics covered includ...
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In this episode, Alan—an experienced CMO, P&L General Manager, and founder of Demand Revenue—shares practical insights on go-to-market strategy, private equity growth, and the evolving role of CMOs in an AI-driven world. With experience coaching over 100 CMOs and supporting multiple PE-backed companies as an interim and fractional CMO, Allan breaks down what really drives customer-led growth, value creation, and alignment across marketing, sales, and revenue teams. Topics covered includ...
Customer Experience, NPS 3.0, The Next CMO & Planful - Demand Revenue Podcast
Demand Revenue
34 minutes
1 year ago
Customer Experience, NPS 3.0, The Next CMO & Planful - Demand Revenue Podcast
In this podcast, Peter Mahoney, CEO of Plannuh interviews Alan Gonsenhauser of DemandRevenue.com to discuss the importance of creating and maintaining remarkable customer experiences, key metrics to track progress, and how to leverage NPS 3.0 to drive continuous improvement and long-term financial success. https://www.demandrevenue.com/podcasts/
Demand Revenue
In this episode, Alan—an experienced CMO, P&L General Manager, and founder of Demand Revenue—shares practical insights on go-to-market strategy, private equity growth, and the evolving role of CMOs in an AI-driven world. With experience coaching over 100 CMOs and supporting multiple PE-backed companies as an interim and fractional CMO, Allan breaks down what really drives customer-led growth, value creation, and alignment across marketing, sales, and revenue teams. Topics covered includ...
