Design Your Business | Empowering Creative Women Business Owners
Jen Taylor | Certified Director of Operations, Wedding Business Strategist, and Coach
127 episodes
2 weeks ago
Have you ever worried that narrowing your niche might mean losing business? In this episode, I unpack why niching down isn’t about exclusion—it’s about focus, alignment, and clarity that attracts the right clients to you. I’m sharing how I discovered my own niche over the years, the fears I had to overcome, and how specificity has helped me build stronger relationships, better referrals, and more ease in my business. We’ll explore what it really means to niche beyond surface-level categories,...
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Have you ever worried that narrowing your niche might mean losing business? In this episode, I unpack why niching down isn’t about exclusion—it’s about focus, alignment, and clarity that attracts the right clients to you. I’m sharing how I discovered my own niche over the years, the fears I had to overcome, and how specificity has helped me build stronger relationships, better referrals, and more ease in my business. We’ll explore what it really means to niche beyond surface-level categories,...
Creating Your Ideal Client: Fan Favorite Replay #2
Design Your Business | Empowering Creative Women Business Owners
16 minutes
1 year ago
Creating Your Ideal Client: Fan Favorite Replay #2
Who is your ideal client?Maybe you’ve got it nailed down or maybe you've never thought about this before. Even if you do have an idea of who your ideal client is, this is something that is constantly evolving.In this episode, we’re covering who your ideal client is, how to talk to your ideal client, and how to create your ideal client. I’m also sharing examples of my ideal clients for each of my businesses and everything that I think about when I’m creating my ideal client. A considerable par...
Design Your Business | Empowering Creative Women Business Owners
Have you ever worried that narrowing your niche might mean losing business? In this episode, I unpack why niching down isn’t about exclusion—it’s about focus, alignment, and clarity that attracts the right clients to you. I’m sharing how I discovered my own niche over the years, the fears I had to overcome, and how specificity has helped me build stronger relationships, better referrals, and more ease in my business. We’ll explore what it really means to niche beyond surface-level categories,...
