Design Your Business | Empowering Creative Women Business Owners
Jen Taylor | Certified Director of Operations, Wedding Business Strategist, and Coach
127 episodes
2 weeks ago
Have you ever worried that narrowing your niche might mean losing business? In this episode, I unpack why niching down isn’t about exclusion—it’s about focus, alignment, and clarity that attracts the right clients to you. I’m sharing how I discovered my own niche over the years, the fears I had to overcome, and how specificity has helped me build stronger relationships, better referrals, and more ease in my business. We’ll explore what it really means to niche beyond surface-level categories,...
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Have you ever worried that narrowing your niche might mean losing business? In this episode, I unpack why niching down isn’t about exclusion—it’s about focus, alignment, and clarity that attracts the right clients to you. I’m sharing how I discovered my own niche over the years, the fears I had to overcome, and how specificity has helped me build stronger relationships, better referrals, and more ease in my business. We’ll explore what it really means to niche beyond surface-level categories,...
How to Work with a Content Creator with Sheena Kalso
Design Your Business | Empowering Creative Women Business Owners
33 minutes
1 year ago
How to Work with a Content Creator with Sheena Kalso
What is a content creator and how do you use one in your business?Is a content creator the same as an influencer? What about a photographer or videographer? Do I really need all of them? I set out to answer all these questions and more in this episode of Design Your Wedding Business with the help of Seattle-based content creator Sheena Kalso. Sheena is here to walk you through everything you need to know about working with a content creator to get the best return on your investment.Topic...
Design Your Business | Empowering Creative Women Business Owners
Have you ever worried that narrowing your niche might mean losing business? In this episode, I unpack why niching down isn’t about exclusion—it’s about focus, alignment, and clarity that attracts the right clients to you. I’m sharing how I discovered my own niche over the years, the fears I had to overcome, and how specificity has helped me build stronger relationships, better referrals, and more ease in my business. We’ll explore what it really means to niche beyond surface-level categories,...
