Season 1: Your Path to Meaningful Work, Episode 1 — Have you ever considered yourself to be the next big idea for a company? You are a brand, and you have a story—whether you are the one writing it or not. In today’s digital economy, the world is your canvas. Your digital footprint will lead you to new opportunities and help develop the future legacy you leave behind. In this episode, Mark J. Carter, Author and Founder of Idea Climbing, argues that we should begin with our Why. In doing so—it helps us elevate our brand and succeed in networking. He also recommends to actively share quality content and to stay focused on three things: 1) Be somewhere, 2) Do something, and 3) Follow up.