Send us a text Join hosts Barry LaBov and Marcus McMillen as they sit down with Dr. Ethan Decker, founder of Applied Brand Science and a leading expert in brand strategy and marketing. In this episode, we explore the universal laws of brand loyalty, separate fact from fiction, and uncover what truly drives brand growth. Ethan shares practical insights on differentiation and the role of scientific principles in marketing. Tune in to discover how brands can leverage these insights to stand out ...
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Send us a text Join hosts Barry LaBov and Marcus McMillen as they sit down with Dr. Ethan Decker, founder of Applied Brand Science and a leading expert in brand strategy and marketing. In this episode, we explore the universal laws of brand loyalty, separate fact from fiction, and uncover what truly drives brand growth. Ethan shares practical insights on differentiation and the role of scientific principles in marketing. Tune in to discover how brands can leverage these insights to stand out ...
Send us a text In this episode, we talk with Jonathan Stark, consultant, expert sales pro, author, speaker, and host of the Ditching Hourly podcast, about scaling a solo business without the need for hiring employees. He emphasizes the use of automation and a simple time management framework to enhance productivity. In his first year as a solo consultant, he doubled his income by ditching hourly billing for value pricing. Jonathan applies the concept of value-based pricing as a means to incre...
Difference Talks
Send us a text Join hosts Barry LaBov and Marcus McMillen as they sit down with Dr. Ethan Decker, founder of Applied Brand Science and a leading expert in brand strategy and marketing. In this episode, we explore the universal laws of brand loyalty, separate fact from fiction, and uncover what truly drives brand growth. Ethan shares practical insights on differentiation and the role of scientific principles in marketing. Tune in to discover how brands can leverage these insights to stand out ...
