Building a startup through powerful partnerships.

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Digital Changemakers

JCDecaux UK

42 episodes

1 week ago

JCDecaux in collaboration with award-winning analyst Ian Whittaker, brings a brand-new podcast series, called Digital Changemakers. This podcast key concepts from Ian’s report, Pandemic: Pause or Play where he explores the 5 megatrends facing marketers today in their quest for brand growth. With Ian’s thought-provoking commentary and challenging questions, you’ll discover new ways you can approach conversations with the CFO and prove why advertising is important and how it drives shareholder value. Ian Whittaker brings 20 years of experience across digital, media and marcoms, identifying the latest digital trends and economic analysis. Ian’s interviews special industry guests who are driving change and innovation in the industry. This network of experts can help our customers navigate what could be the most complex macroeconomic landscape of our lifetime.

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All content for Digital Changemakers is the property of JCDecaux UK and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Building a startup through powerful partnerships.

Digital Changemakers

20 minutes 22 seconds

1 month ago

Building a startup through powerful partnerships.

In this episode, Alicia Kharod, Co-Founder of Wild Chai, and Cllr Tom Bruce, Deputy Leader of the Council at London Borough of Hounslow, join award-winning media analyst Ian Whittaker to discuss the importance of driving awareness to scale and grow a new brand. Uncover Wild Chai's journey to brand recognition using OOH and strategic partnerships, how Tom's work in the community, including the Advance for Growth competition, empowers local businesses to scale sustainably and more insights into entrepreneurship and building successful business collaborations.

Hosted on Acast. See acast.com/privacy for more information.