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Digital Deep Dive - The Digital Marketing Podcast
Luke Chapman
20 episodes
5 days ago
Digital Deep Dive is a weekly podcast about what's happening in the world of digital marketing. Join Luke Chapman and Lachlan Kirkwood each week as they discuss what's new and interesting in social media, advertising, SEO, automation and more.
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Business
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All content for Digital Deep Dive - The Digital Marketing Podcast is the property of Luke Chapman and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Digital Deep Dive is a weekly podcast about what's happening in the world of digital marketing. Join Luke Chapman and Lachlan Kirkwood each week as they discuss what's new and interesting in social media, advertising, SEO, automation and more.
Show more...
Business
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Digital Deep Dive - Episode 2
Digital Deep Dive - The Digital Marketing Podcast
47 minutes 24 seconds
6 years ago
Digital Deep Dive - Episode 2

Episode #2 of the Digital Deep Dive covers the very latest in the world of digital marketing.

Co-hosts, Luke Chapman and Lachlan Kirkwood, discuss the latest industry updates and how they will directly impact the way digital marketers work.

In this episode, we cover the new core algorithm update to Google search, product updates from SnapChat, Instagram, and TikTok, the end result of The North Faces SEO strategy, and we dive into a case study about creating an in-depth Facebook campaign optimised for conversions.

Got a question you'd like answered on a future episode, or even feedback on what you'd like to hear us discuss? Tweet @DigitalPeddler or @LachlanKirkwood

Resources and links from this episode:

Distill - Featured product that alerts users of changes to any website or website page: https://www.producthunt.com/posts/distill-3

The North Face SEO strategy: https://searchengineland.com/the-north-face-gets-a-thumbs-down-from-seo-community-after-manipulating-google-image-search-results-317747

Digital Deep Dive - The Digital Marketing Podcast
Digital Deep Dive is a weekly podcast about what's happening in the world of digital marketing. Join Luke Chapman and Lachlan Kirkwood each week as they discuss what's new and interesting in social media, advertising, SEO, automation and more.