
Episode #2 of the Digital Deep Dive covers the very latest in the world of digital marketing.
Co-hosts, Luke Chapman and Lachlan Kirkwood, discuss the latest industry updates and how they will directly impact the way digital marketers work.
In this episode, we cover the new core algorithm update to Google search, product updates from SnapChat, Instagram, and TikTok, the end result of The North Faces SEO strategy, and we dive into a case study about creating an in-depth Facebook campaign optimised for conversions.
Got a question you'd like answered on a future episode, or even feedback on what you'd like to hear us discuss? Tweet @DigitalPeddler or @LachlanKirkwood
Resources and links from this episode:
Distill - Featured product that alerts users of changes to any website or website page: https://www.producthunt.com/posts/distill-3
The North Face SEO strategy: https://searchengineland.com/the-north-face-gets-a-thumbs-down-from-seo-community-after-manipulating-google-image-search-results-317747