Why is data integration the cornerstone of marketing operations? What are the three steps to managing your data integration and the six primary data integration techniques? In this episode, Chris and Ryan continue the discussion around marketing operations with a focus on the types of data integrations and how to properly manage your data so you can gain business intelligence and improve decision making.
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Why is data integration the cornerstone of marketing operations? What are the three steps to managing your data integration and the six primary data integration techniques? In this episode, Chris and Ryan continue the discussion around marketing operations with a focus on the types of data integrations and how to properly manage your data so you can gain business intelligence and improve decision making.
Last Call: Digital Marketing News for April 19, 2021
Digital Marketing Happy Hour
14 minutes 44 seconds
4 years ago
Last Call: Digital Marketing News for April 19, 2021
Google’s ‘Project Bernanke’ gave titan unfair ad-buying edge, lawsuit claims; Gartner Says 63% of Digital Marketing Leaders Still Struggle with Personalization, Yet Only 17% Use AI and Machine Learning Across the Function; Microsoft confirms $20B acquisition of AI and speech recognition company Nuance;
Digital Marketing Happy Hour: Last Call is a weekly podcast that recaps the latest in digital marketing news, marketing technology, advertising, and more! Grab a beverage while we peruse the news and catch you up on anything you might have missed for the week of April 19, 2021.
Digital Marketing Happy Hour
Why is data integration the cornerstone of marketing operations? What are the three steps to managing your data integration and the six primary data integration techniques? In this episode, Chris and Ryan continue the discussion around marketing operations with a focus on the types of data integrations and how to properly manage your data so you can gain business intelligence and improve decision making.
