The energy at AWS re:Invent 2025 in Las Vegas was undeniable. The narrative has shifted decisively from the passive "Industrial Copilots" of last year to active, autonomous Agentic AI. Everywhere you looked, the talk was of autonomous swarms, "Supervisor Agents," and the new Strands Agents SDK empowering developers to build digital workers that can reason and act. However, as I (Colin Masson of ARC Advisory Group) noted in my recent Top 10 Takeaways for Industrial AI from AWS re:Invent 2025, ...
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The energy at AWS re:Invent 2025 in Las Vegas was undeniable. The narrative has shifted decisively from the passive "Industrial Copilots" of last year to active, autonomous Agentic AI. Everywhere you looked, the talk was of autonomous swarms, "Supervisor Agents," and the new Strands Agents SDK empowering developers to build digital workers that can reason and act. However, as I (Colin Masson of ARC Advisory Group) noted in my recent Top 10 Takeaways for Industrial AI from AWS re:Invent 2025, ...
Industrial AI SPARC: From Code to Conveyor with Physical and Embodied AI
Digital Transformation Viewpoints
34 minutes
3 months ago
Industrial AI SPARC: From Code to Conveyor with Physical and Embodied AI
In our first ARC Advisory Group SPARC podcast, I had the pleasure of speaking with Steve Blackwell, Head of the Manufacturing Center of Excellence at Amazon Web Services (AWS), about the transformative shift towards Software Defined Manufacturing (SDM) in the Era of Agentic AI.1 We explored how Agentic AI is becoming the "brain and central nervous system" of the future factory, orchestrating complex digital workflows across the enterprise.2 In this second episode, we bring that vision down to...
Digital Transformation Viewpoints
The energy at AWS re:Invent 2025 in Las Vegas was undeniable. The narrative has shifted decisively from the passive "Industrial Copilots" of last year to active, autonomous Agentic AI. Everywhere you looked, the talk was of autonomous swarms, "Supervisor Agents," and the new Strands Agents SDK empowering developers to build digital workers that can reason and act. However, as I (Colin Masson of ARC Advisory Group) noted in my recent Top 10 Takeaways for Industrial AI from AWS re:Invent 2025, ...
