A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
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A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
Episode 049 - Ash & Katie, Bytes #9 - a conversation about digital media trends in 2024, museums joining the fediverse, attention metrics at the New York Times, and a creative use of AI
Digital Works Podcast
18 minutes
1 year ago
Episode 049 - Ash & Katie, Bytes #9 - a conversation about digital media trends in 2024, museums joining the fediverse, attention metrics at the New York Times, and a creative use of AI
The nineth in our new series, Bytes, where Ash and Katie discuss 3 (or 4) things from the latest Digital Works Newsletter. In this episode we'll be discussing some of the links in the newsletter that went out on April 15th. We talk about: Deloitte's 2024 Digital Media reportAaron Cope's blog post on how the SFO Museum is navigating the FediverseWe look at the news that The New York Times are measuring user attention and engagement metrics in new waysAnd last but not least we look at AI meet...
Digital Works Podcast
A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
