A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
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A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
Episode 052 - Kate Carter (Edinburgh International Festival) on experiments with the audience experience
Digital Works Podcast
43 minutes
1 year ago
Episode 052 - Kate Carter (Edinburgh International Festival) on experiments with the audience experience
We sit down with the brilliant Kate Carter, Director of Audiences at the Edinburgh International Festival. Kate shares the experiments that EIF have been carrying out around their audience experience, particularly for classical concerts.
Digital Works Podcast
A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.