A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
All content for Digital Works Podcast is the property of Digital Works and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
Mike Keating (Art Fund) on the collaborative development of AI policy, balancing the priorities of being both a membership and sector support organisation, and the impact of COVID on Art Fund's digital transformation
Digital Works Podcast
35 minutes
10 months ago
Mike Keating (Art Fund) on the collaborative development of AI policy, balancing the priorities of being both a membership and sector support organisation, and the impact of COVID on Art Fund's digital transformation
A conversation with Art Fund's Associate Director of Digital Experience, Mike Keating. Most of our chat focused on Mike's relatively recent work in developing Art Fund's first AI policy. The collaborative, open, and pragmatic approach that Mike and colleagues took to this work feels like a useful model that other cultural organisations could borrow from. We also talk about the benefits and downsides of being a digital generalist, Mike's feelings about technology in general, the impact o...
Digital Works Podcast
A conversation with Tim Woodall, the former Director of Marketing at The Philharmonia, and the current Head of Direct to Consumer Marketing at independent publishing house, Faber and Faber. It was interesting to hear Tim's reflections on what the publishing world could learn from the arts, and vice-versa, the value of clear priorities, the lessons he learned through developing and launching a new subscription product, the importance of brand-building, and loads more.
