In this episode, Brian Hanley, CEO/CMO of Boombox Ads, shares his journey from mortgage banking to B2B marketing, particularly in the cybersecurity and SaaS sectors. He discusses the challenges faced by B2B marketers, the importance of understanding customer needs, and the effectiveness of various marketing strategies beyond LinkedIn. The conversation also delves into the intersection of technology and marketing, highlighting the role of AI in enhancing marketing efforts and the potential for...
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In this episode, Brian Hanley, CEO/CMO of Boombox Ads, shares his journey from mortgage banking to B2B marketing, particularly in the cybersecurity and SaaS sectors. He discusses the challenges faced by B2B marketers, the importance of understanding customer needs, and the effectiveness of various marketing strategies beyond LinkedIn. The conversation also delves into the intersection of technology and marketing, highlighting the role of AI in enhancing marketing efforts and the potential for...
Digitalk Arkitechs | Episode 8 - The 3 Words That Can Rewire Your Life
Digitalk Arkitechs
42 minutes
6 months ago
Digitalk Arkitechs | Episode 8 - The 3 Words That Can Rewire Your Life
In this episode, Karen Wright from PASS Breathe Proceed shares her journey from a corporate career to becoming a wellness entrepreneur. She discusses the importance of stress management, the role of breathwork in reducing stress, and the challenges of marketing in the digital age. Karen emphasizes the need for personal branding and community engagement while navigating the entrepreneurial landscape. She offers valuable advice for aspiring entrepreneurs, highlighting the significance of pausin...
Digitalk Arkitechs
In this episode, Brian Hanley, CEO/CMO of Boombox Ads, shares his journey from mortgage banking to B2B marketing, particularly in the cybersecurity and SaaS sectors. He discusses the challenges faced by B2B marketers, the importance of understanding customer needs, and the effectiveness of various marketing strategies beyond LinkedIn. The conversation also delves into the intersection of technology and marketing, highlighting the role of AI in enhancing marketing efforts and the potential for...
