In this episode, Liz Ruis shares her inspiring journey in direct sales with Lemongrass Spa, emphasizing the importance of relationships, family involvement, and a faith-based approach to business. She discusses her unique strategies for integrating her business into her daily life, focusing on enhancing experiences rather than traditional selling. Liz highlights the significance of personal connections and authenticity in her sales approach, and how her faith plays a crucial role in her business philosophy.
Key Points:
Relationships are the foundation – Liz built her business through authentic connections, from a friend’s simple gift to community and church involvement. Integrate business into life – Instead of sacrificing family time, she weaves her business into events she’s already attending like birthdays, graduations, and church gatherings. Authenticity wins over automation – Personalized, relational communication has been more impactful than mass, automated messages.
Memorable Quotes:
“Relationship brought me in, relationship kept me in, and relationship grew my business.” — Liz Ruis, “I want to see what happens when I don’t give up.” — Angela Hutchinson, shared by Liz Ruis
Chapters:
00:00 Introduction to Liz Ruiz and Her Journey
11:29 Unique Approaches to Direct Sales
21:25 Family Involvement in Business
30:01 Building an Online Community
37:46 Perseverance in Direct Selling
39:20 Introduction and Gratitude
39:49 Engagement and Community Building
Find Liz on YouTube | Instagram | lizruis.com
#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast
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