At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape. With Google’s AI Mode reshaping results and “answer engines” gaining traction, this session compares real-world approaches without one-size-fits-all prescriptions. What’s on the agenda? Ways teams prioritize among content, citations/PR, technical work, an...
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At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape. With Google’s AI Mode reshaping results and “answer engines” gaining traction, this session compares real-world approaches without one-size-fits-all prescriptions. What’s on the agenda? Ways teams prioritize among content, citations/PR, technical work, an...
AI-ready schema: Feeding Google’s answer engines with structured data
DoFollow Podcast
37 minutes
5 months ago
AI-ready schema: Feeding Google’s answer engines with structured data
Join Alex Moss, Principal SEO at Yoast and co-founder of FireCask, as he dives into the world of AI-ready schema and structured data, sharing insights from his 20+ years of experience in technical SEO. In this episode, Alex walks us through how schema has evolved to support Google’s AI-driven answer engines, and why it’s more important than ever to ensure your site is AI-ready. Discover practical strategies for structuring data, writing AI-friendly content, and troubleshooting common markup m...
DoFollow Podcast
At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape. With Google’s AI Mode reshaping results and “answer engines” gaining traction, this session compares real-world approaches without one-size-fits-all prescriptions. What’s on the agenda? Ways teams prioritize among content, citations/PR, technical work, an...
