At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape. With Google’s AI Mode reshaping results and “answer engines” gaining traction, this session compares real-world approaches without one-size-fits-all prescriptions. What’s on the agenda? Ways teams prioritize among content, citations/PR, technical work, an...
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At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape. With Google’s AI Mode reshaping results and “answer engines” gaining traction, this session compares real-world approaches without one-size-fits-all prescriptions. What’s on the agenda? Ways teams prioritize among content, citations/PR, technical work, an...
Brand Evolution: When and How to Refresh Your Digital Identity
DoFollow Podcast
36 minutes
1 year ago
Brand Evolution: When and How to Refresh Your Digital Identity
In this episode, Mordy Oberstein, Head of SEO Branding at Wix, explores the essentials of brand evolution and the importance of refreshing your digital identity. Learn when your brand needs a refresh, how to keep its core identity, and the steps for a successful update. Mordy also touches on the impact of SEO on rebranding and shares insights into how AI is shaping the future of brand evolution. This discussion is perfect for anyone considering a brand refresh for their business or clients.
DoFollow Podcast
At SEO Foresight 2026 on December 9, join widely respected voices in search—Barry Schwartz, Melissa Popp, Erin Sparks and Grace Frohlich—for a grounded discussion on how teams are planning budgets across today’s multi-engine landscape. With Google’s AI Mode reshaping results and “answer engines” gaining traction, this session compares real-world approaches without one-size-fits-all prescriptions. What’s on the agenda? Ways teams prioritize among content, citations/PR, technical work, an...
