What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
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What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
From Local Fans to Global Engagement: Exploring Football’s Digital Future with Curt Baker from FotMob
Don't Forget Your Tickets
23 minutes
10 months ago
From Local Fans to Global Engagement: Exploring Football’s Digital Future with Curt Baker from FotMob
Fan engagement for modern football clubs has evolved beyond simply connecting with local supporters—it’s now about reaching and resonating with a global fan base. In this episode of Don’t Forget Your Tickets, we’re joined by Curt Baker, Product Lead at FotMob, to explore how innovative digital tools are redefining the matchday experience for fans everywhere. With over 17 million monthly users, FotMob delivers live scores, personalised updates, and insights from over 500 football leagues world...
Don't Forget Your Tickets
What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
