What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
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What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
From Local Roots to European Goals: A Journey Through Northern Irish Football with Neil Coleman from NIFL
Don't Forget Your Tickets
17 minutes
1 year ago
From Local Roots to European Goals: A Journey Through Northern Irish Football with Neil Coleman from NIFL
Discover the captivating journey of Northern Irish football with Neil Coleman, Head of Communication and Digital Innovation at the Northern Ireland Football League (NIFL). In this Road Trip Special of Don't Forget Your Tickets, recorded live at NIFL's offices at Windsor Park in Belfast on October 22nd, 2024, Neil shares insights into the league's ambitious five-year strategy to elevate Northern Irish football on the European stage. Central to this vision is a strong emphasis on collaboration ...
Don't Forget Your Tickets
What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
