What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
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What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
Paul Barber OBE (interviewed by Clare Kenny) on Football's Future and Club Sustainability - A Live Special from Emirates Stadium in London
Don't Forget Your Tickets
24 minutes
9 months ago
Paul Barber OBE (interviewed by Clare Kenny) on Football's Future and Club Sustainability - A Live Special from Emirates Stadium in London
Discover the transformation of modern football with Paul Barber, the dynamic CEO and Deputy Chairman of Brighton & Hove Albion FC. Sharing his unique journey from dreaming of being a player to becoming a top executive, Paul provides a rare glimpse into English football's evolution after Euro 96, revealing how it reshaped the commercial ambitions of the Football Association. With tales of Brighton's strategic ascent to the Premier League, Paul gives us a behind-the-scenes look into his pow...
Don't Forget Your Tickets
What can a club-owned fan app do that social media can’t? A lot, especially when it comes to ticket sales, first-party data, and shifting fan behavior at scale, says Forza Clubs' CEO Adam Stighäll. In this season-opening episode, Adam explains why clubs and leagues are moving beyond algorithms to build their own “digital living rooms,” how ticketing becomes the killer utility that drives adoption, and the best practices behind paywalled content that fans actually value. We dig into launches a...
