In conversation with Jason Kempen, Creative Director at Qindle, Amsterdam. In this episode, we discuss how to navigate from sensitivity to sensibility and how to help people become more pragmatic in their creative ideology and approach.
Jason is an experienced Creative Director working in the fields of brand identity, packaging design and art direction. Originally from Cape Town and now living in Amsterdam, he enjoys working intuitively and pragmatically with both global and local clients. Roles at a combination of large network agencies as well as independent studios led him to his current position as Creative Director at Qindle, where Jason and his team design at the intersection of technology, health and food innovation.
From agile FMCG start-ups to international tech giants, his passion is growing brands through original, meaningful and strategic brand design. In his spare time, Jason is a pop-culture addict and avid book-collector with a passion for travel and cooking.
Mentions: Dixon Baxi, Sense and Sensibility, Mr. Darcy
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DOPA (The Department of Pro-Activeness)
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Music by Keelan Doyle.
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