Ever wondered what your audience really thinks? Shon Christy, Founder & CEO of NeuroVantageSocial Labs, stops by to reveal how neuroscience and AI are transforming the way businesses understand attention and engagement. From his early days exploring social media to creating a mobile neuromarketing lab that tracks eye movements, facial responses, and heat maps, Shon shows how NeuroVantage helps clients test content, improve campaigns, and uncover real insights before anything goes public. He also highlights applications for Greater Akron, upcoming work with Microsoft, and why VR and experiential media are the next frontier in marketing.
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Ever wondered what your audience really thinks? Shon Christy, Founder & CEO of NeuroVantageSocial Labs, stops by to reveal how neuroscience and AI are transforming the way businesses understand attention and engagement. From his early days exploring social media to creating a mobile neuromarketing lab that tracks eye movements, facial responses, and heat maps, Shon shows how NeuroVantage helps clients test content, improve campaigns, and uncover real insights before anything goes public. He also highlights applications for Greater Akron, upcoming work with Microsoft, and why VR and experiential media are the next frontier in marketing.
Ep. 123 - Economic Development through Community Investment
Dreamers, Drivers, Doers
38 minutes
5 months ago
Ep. 123 - Economic Development through Community Investment
When Zac Kohl bought his East Akron home for $4,500, he wasn’t just investing in property—he was planting roots in a neighborhood he believed in. Years later, that belief has grown into a movement, with community development, housing restoration, and now adynamic new food hall at the heart of it all in this episode of Dreamers, Drivers, Doers, Zac, Executive Director of The Well CDC, joins Barry Dunaway to talk with Steve Millard about transforming Middlebury through local ownership, economic reinvestment, and restoring pride in place. From teaching neighbors how to care for their homes to creating a rooftop gathering space with purpose, this is a story of what’s possible when people build with a community—not just in one.
Dreamers, Drivers, Doers
Ever wondered what your audience really thinks? Shon Christy, Founder & CEO of NeuroVantageSocial Labs, stops by to reveal how neuroscience and AI are transforming the way businesses understand attention and engagement. From his early days exploring social media to creating a mobile neuromarketing lab that tracks eye movements, facial responses, and heat maps, Shon shows how NeuroVantage helps clients test content, improve campaigns, and uncover real insights before anything goes public. He also highlights applications for Greater Akron, upcoming work with Microsoft, and why VR and experiential media are the next frontier in marketing.
