In this episode of Drinks & Deals, host Assad Quraishi sits down with Dylan Lavis, Head of Marketing and Business Development at Paragon Interactive, to unpack how to make conferences actually pay off.
From his early days managing trade shows to leading BD at Forbes and now co-developing games at Paragon, Dylan shares real strategies for preparing, performing, and following up after events. You’ll learn how to plan your conference calendar like a pro, create memorable connections, and measure ROI in long B2B cycles — all without losing your sanity.
Expect a refreshingly human conversation about diligence, humility, and the power of strong personal foundations. Whether you’re attending GDC, MIGS, or your next local networking event, this episode will change how you think about conferences forever.
Conferences, Business Development, Networking, Sales Strategy, ROI, Paragon Interactive, Forbes, B2B Marketing, Game Industry, Leadership
Where to Connect with Dylan Lavis
LinkedIn: Dylan Lavis
Website: paragoninteractive.io
Contact Info for AssadLinkedIn: Assad Quraishi
Websites: QS Consulting | XP Gaming
Music CreditMusic by Oleksandr Stepanov from Pixabay