After serving in the Air Force, Billy Rudd spent over two decades leading massive teams in corporate America. On paper, he had everything figured out. He had a great title, a solid paycheck, and constant travel. But something had to give. With two growing kids and a business idea that wouldn't leave him alone, Billy took the leap and turned his side hustle into a full-time gig. In this episode, he shares what it takes to walk away from "safe," how his military background shaped his leadership style, and why authenticity matters more than marketing. He also talks about bringing his kids into the business, the lessons they're learning, and what it means to finally have control over his own time. Timestamps: 00:03:00: How Billy's Air Force years shaped his mindset 00:07:30: Leaving the corporate world for something meaningful 00:09:45: The origins of Cloud Splitter Coffee 00:14:30: Authenticity, community, and building a real brand 00:26:45: Involving his kids and finding balance at home Links & Resources Veteran Suicide & Crisis Line: Dial 988, then press 1 Website: https://Cloudsplittercoffee.com Follow Billy Rudd on Facebook: https://www.facebook.com/share/1DDK7YTgVs/?mibextid=wwXIfr Follow Billy Rudd on Instagram: https://instagram.com/cloudsplittercoffee Follow Billy Rudd on LinkedIn: https://www.linkedin.com/in/billy-rudd-14a433241 Transcript View the transcript for this episode.